Work Completed: December 2016
After leading the Tate website redesign with Mentally Friendly, I was asked back to lead another project for one of their key clients. Ace Turtle is an end to end enterprise solution for Brands & Retailers looking to engage and transact with today’s omni-channel consumer, a technology and services company providing e-Commerce, multichannel and marketing solutions to Brands and Retailers.
Ace Turtle engaged MF to work on the interface design for their customer management system Rubicon. It was my job as the lead designer on this project, to take the clients current dashboard experience along with some fairly rough briefs and come up with creative solutions for representing their data in a sleek dashboard interface.
The multi-channel experience and range of currencies involved added a lot of constraints to the way information could be presented, providing for a challenging project. With a super quick turnaround time of two weeks, processes and communication needed to be very efficient - The project team and myself were communicating daily with Rubicon's team in India to keep thing moving into dev at lightening speed.
Overall the client and customer base were very satisfied with the final design of the dashboard UI and I'm excited to see the continuing success off Ace Turtle's products in the future.